Basic color schemes

December 19, 2008

Introduction to Color Theory

With colors you can set a mood, attract attention, or make a statement. You can use color to energize, or to cool down. By selecting the right color scheme, you can create an ambiance of elegance, warmth or tranquility, or you can convey an image of playful youthfulness. Color can be your most powerful design element if you learn to use it effectively.

1.     The Color Wheel

2.     Primary, Secondary and Tertiary Colors

3.     Warm and cool colors

4.     Tints, Shades, and Tones

·         Color Harmonies – basic techniques for creating color schemes

·         Complementary

·          Analogous

·          Triadic

·          Split-Complementary

·          Rectangle (tetradic)

·          Square

Colors affect us in numerous ways, both mentally and physically. A strong red color has been shown to raise the blood pressure, while a blue color has a calming effect.

Being able to use colors consciously and harmoniously can help you create spectacular results.

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Entry Filed under: Design Principles. .

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